BASE TYPOGRAPHY
Express yourself
MONTSERRAT
Communication strategy and visual identity of the brand
Our task was to create a complete brand visual identity for the company from the GSM industry offering a wide range of services and products. From the point of view of being distinguished from the background of broad competition and reaching the target group, it was necessary to come up with a unique sales concept – marketing communication and developing key visuals that will make the brand unique.
Express yourself
Creation of an extended brand brandbook
As part of the brandbook, we have created both a multi-variant logotype, pictograms, patters as well as interior labeling designs for stores, company clothing and gadgets. For the needs of visual identity of the brand, we have also made dozens of different keyvisual renderings as well as store interiors.
